Putting the fun into Back to School time.
Connecting the bottle flipping trend with Back to School fun.
This creative was a big step forward for a conservative retail brand.
Take a look at the greatest toy event in the universe.
Watch the Lego crew as they race to the greatest toy sale in the universe.
He-Man shows that despite his masculine appearance, he’s still a sensitive new age guy that supports gay rights.
The little dinosaurs race to the greatest toy sale in the universe, followed by the big and scary T-Rex.
The electric motor in the JCDecaux was sped up. It appeared broken at first glance but it functioned exactly the same way, only much faster. By creating 'fast' advertising, this stunt highlighted the brand's reason for being: Nothing works faster than Sudafed.
By taking a photo of this wall and projecting the image back onto itself, passers-by experienced firsthand how neglected children feel: invisible.
I developed this new campaign, including the new tagline which is now used internationally.
This creative was a big step forward for a conservative retail brand.
This ad makes the brand feel more relevant by associating it with the latest technology.
When you put big thinking into smaller briefs, good things happen. In this case, Bunnyville helped raise much need funds for local charities.
Directed, shot and edited.
Directed, shot and edited.
Echo Point and Leura Cascades. A homage to the classic Australian film: Picnic at Hanging Rock.